Phase 2 of the Potawatomi Project

If #SignEffectz excels at anything, it’s completing tasks efficiently, especially under tight deadlines! Phase 2 of the Potawatomi project was successfully accomplished by September within a two-month timeframe. If you haven’t had the chance to visit Potawatomi recently, now is the perfect opportunity to witness all the latest updates, including:

• Street Eats
• Potawatomi Sports Book
• Rock & Brews
• Signage for the cashier, security, provisions, promotions, restrooms, and restaurants.

Street Eats

Located on the 3rd floor of Potawatomi, Street Eatz, is a restaurant inspired by food trucks. #SignEffectz handled the fabrication and installation of various sign elements, including an interior hanging sign featuring a boom box display. The signage comprised a custom push-thru acrylic and a back-routed “Potawatomi” logo, both equipped with LED back-lit lighting.

The second set of signage for Street Eatz involved vertical letters secured to a 2×6 steel raceway. #SignEffectz employed two types of letters: face and halo-lit letters with flat returns and clear acrylic backers, and face-lit letters with flat returns and opaque white acrylic backers.

Additionally, on the Street Eatz food trucks’ driver’s side and passenger side, our team designed the ‘DRINKS HERE’ illuminated marque channel letters equipped with dimmable LED bulbs.

Potawatomi Sportsbook

Given that nearly half of all American adults have placed at least one sports wager in the past year, Potawatomi introduced 70 self-service sports betting kiosks on the casino floor, available 24/7. #SignEffectz was responsible for fabricating two illuminated logos, one for the entry during the 1st-floor interior remodel, and the other for the hostess table.

During the 3rd floor remodel, we also created dimmable CASHIER and RESTROOMS mini-lit acrylic letters, as well as vertical MEN and WOMEN bathroom entrance walnut wood panels with white dimensional letters.

3rd Floor Signage

On the 3rd floor of Potawatomi, our team created the Promotions and Security signage, the unique HELLO Milwaukee sign, and the Firekeepers Social signage. Every sign #SignEffectz has created throughout all three floors of the casino, has been a fun challenge and a way to showcase the varieties of signage our company can master.

The successful execution of 3rd Floor Phase 2 at Potawatomi, achieved within a stringent two-month period ending in September, stands as a testament to our capabilities. Should you be prepared for new signage or seeking to update your business, #SignEffectz is prepared and available to assist you!